Top newspaper gives SPIKES a glowing review
Mon 23/08/2010 10:45
Now, if you can excuse us from blowing our own trumpet, SPIKES magazine was given a glowing review in the British national Sunday newspaper, The Observer, at the weekend, spikesmag.com reports.
Giles Richards, the reviewer wrote: “
There’s a pleasing elegance to the way SPIKES approaches its task that separates it from the Sturm und Drang of football’s glossier, louder reads and balances perfectly with the subject matter.
It’s an elegance that belies the skill and, with London 2012 looming, vision of its creation. And the fact it remains a relatively undiscovered treat only adds to the allure.”
Richards also wrote of SPIKES: “
There is some genuinely clever thinking behind the project. The first good decision was making it free of charge. Running to between 60 and 70 pages, and printed on good, heavy paper, that's an attention-grabber in itself."
"Next, despite the IAAF providing the funding, its editorial staff at publishers Haymarket are free to cover what they see fit. As a result, this is no mouthpiece for the board, nor a dry, trade letter – raising the profile was the goal and they have been left alone to achieve it.
And the final, most important reason it works – the content.”
If you want to read the full review go to http://www.guardian.co.uk/sport/2010/aug/21/spikes-magazine